At Equi, we care about supporting the planet as much as we care about supporting your body, and we take every step to make our brand as sustainable as we can.
There has been much confusion regarding the sustainability of krill in recent years, and much of this has led to misinformation. Whilst we know that red krill oil is incredibly nourishing for the body and for skin, harming the environment is unfathomable to us. Therefore before we set out to create Beauty Oil Edition, we wanted to be absolutely sure no damage to marine ecosystems occurs during harvesting of our krill.
We source our krill from the world’s most sustainable ‘A-Rated’ fishery (rated by the Sustainable Fisheries Partnership, who rate this higher than any other fishery, including those for regular fish oil supplements) which works under tight restrictions from the Commission for the Conservation of Antarctic Marine Living Resources. Conservation is at the heart of this governing bodies work, who ensure that no more than1% of this essential food source is fished from one small zone in the Antarctic, ensuring a vital balance remains for the entire ecosystem.
Given so little is allowed to be fished, Antarctic red krill is in short supply, but the Equi are happy to be able to bring it to you in a safe and sustainable way.